Do you want your brand to stand out — and stand for something — without coming off as obnoxious or  “cheesey” ?

And honestly…does trying to put what you do into words drive you a little crazy? (You’re not alone.)

I’m Lisa Rothstein, a copywriter and former Madison Avenue creative directorwhose clients have included IBM, Hanes and Bacardi, as well as small businesses and entrepreneurs like you. When you work with me, you’ll not only have a trained professional to take your writing chores off your plate. You’ll also have a partner who “gets” your business right away and can give you new perspective and ideas you might not have thought of. I’ll help you distill your unique brand essence and put it into words that sound like you…only better. Whether you already have an established brand, are expanding it or are developing a new one, I can partner with you to define and communicate it to the world.

• email autoresponder series
• newsletters & ezines
• video scripts
• teleseminar sign-up pages
• teleseminar interview questions & scripts
• articles
• blog posts
• “free” reports and other lead-generation tools
• sales pages and solo mailers
• advertising in all media
• press releases
• …and more! (We can even schedule “emergency” strategy and brainstorming sessions — my specialty!)

Imagine being able to hand some of this off to someone you can trust. You get 12 hours of my time to use however you want, from web content to video scripts to teleseminar interviews I’ll even conduct and record for you. Not sure what you need? No worries. We’ll cover that in our consultations. We’ll discuss your objectives for the upcoming weeks and months, and design a custom plan for your copy. Already have a plan in place? Great! I am at your service to take those copy jobs off your hands so you can concentrate on your zone of genius in your business.

Your investment for this package is only $2000.00 for 12 hours of expert copywriting and marketing advice. We both know that some copywriters charge this much (and much more!) for just one sales letter. But I’m offering you this introductory rate because, while I’ve had years of experience creating copy for companies like IBM, Hanes, Samsung and Bacardi, I’m transitioning into the entrepreneur and service professional space. It’s my way of saying thank you for giving my services a try. Understandably, my rates won’t ever be this low again. And I fully intend to raise them once my small client roster is full.

But if you’re reading this page, you’ve been recommended by a trusted colleague or client , and if you choose, you can even lock in this rate for your first package of 6 for the price of 5 (That’s a $2k savings! CONTACT ME about this if interested.) You’ll also enjoy a preferred rate should you choose to renew beyond that.

No, and there’s a good reason why. I get really in depth with my clients at the beginning of our relationship. I learn all the nuts and bolts of your business, and get to know the soul of your brand. We do a lot of great brainstorming. Just as a plane uses 90% of its fuel at takeoff, the most important and intense work happens when we get started on our journey together. It doesn’t make sense for you, or for me, to squander all that time, effort and good thinking on a one-off project. When we work together over the course of one or several packages, we get to develop and strenghten your brand and its message over time. The learning from the beginning can be applied all along the way. All your messaging is consistent. And your communication is part of an overall plan, rather piecemeal and scattered.

For one thing, if you have not already done so, please sign up for a free 30-minute consultation where we can get to know each other. For another, I understand that hiring someone for a multi-month package is an investment and a commitment in a relationship you’re not sure of yet. It’s normal — and smart — to be cautious. That’s why I’m offering this one month sample package: if either of us decides within the first 30 days that it’s not working, we walk away. No harm, no foul, and no hassles. You are responsible for your first month’s retainer, but you are under no obligation to continue. If you have signed up for a multi-month retainer, after the first 30 days you refunded for the remander if you are not thrilled.

As my client, you get first dibs on my available time as well as a special rate I don’t offer anyone else . My retainer clients also receive substantial discounts on VIP days with me in New York City or Southern California, where we can cover “the big picture” of your brand, brainstorm a brand transition or new product offerings, strategize a major product launch or plan out an entire marketing schedule for the year.

Copywriting is a time-intensive process, and 12 hours goes fast. Even if we are efficient, and you are well-prepared with your strategy figured out, typically you’d get  a long sales letter, a squeeze page and some emails (or the equivalent) out of your time.  HOWEVER,  –for your first month only –should you have two or more hours “left over” after 30 days, we can “bank” them for you to use the following month, so in reality, you have 60 days to use your time. I can’t bank your time indefinitely, because if you came back to me 6 months later, for example, I’d have to reacquaint myself with your business, or your business might even be totally different! I’m making this offer for the first month because you may need time to see how you work with a copywriter and how much time different tasks actually take.

Clicking on an order button assumes acceptance of the Terms and Conditions (Don’t worry, they open in a new window).

I’d love to work with you, and be your own personal ad agency!

P.S.: Because of time constraints, I really do only have room in my schedule now for a select few clients at this  rate. PLEASE do not share this deal except with your closest colleagues — this is a special rate for YOU.  (My corporate clients pay me much more.  So please DON’T post it on Facebook!)

And please don’t miss out! Stop struggling to do it all yourself and invest in professional copywriting, whether you do it with me or with someone else. But I can promise you that you won’t get a Madison-Avenue-quality thinking like this anywhere else at this low an investment.